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Functionally speaking, of course, the aloha shirt – as it’s colloquially known – is ideal for the humid climates in which it is typically worn, that disruptive pattern even perhaps helping to disguise the occasional sweat patch. But stylistically, it belongs to a world of its own. “For some, the aloha shirt will always be a novelty item or a kind of costume,” says Tori Richard CEO and President Josh Feldman.
Florida Gators And Yoda Hawaiian And Beach Short
“For others it’s part of a regional identity — obviously the aloha shirt is worn in Hawaii, but you also find it widely worn in Florida and in Japan, for instance, as part of that culture by which the Japanese dress more American than Americans. And for others it’s a bold statement. Sure, it’s an extrovert act, even in Hawaii. But there’s a counter-cultural aspect to wearing the aloha shirt. It says that you just don’t give a shit what people think.”